Products & Services
Major Civil Intellectual Property Cases
Combat unfair competition
Rapidly and comprehensively clean up industries that leverage brand recognition on franchise recruitment platforms to drive traffic and lure consumers, while cracking down on various forms of unfair competition across internet platforms.
Drive integration through enforcement; expand authentic product sales channels.
Moderately regulate offline storefront sign infringements
For unauthorized use of the brand on physical storefront signage and similar infringements, we collaborate with the brand to define governance objectives that align with their needs and enhance the overall brand image.
Crack down on counterfeits. Protect your brand.
Crack down on counterfeiting, focus on brand protection, deploy expert teams, develop case strategies, uncover leads, gather evidence, and safeguard corporate rights from a strategic perspective to set precedents that deter copycats.
From rights protection and anti-counterfeiting to market order regulation
Lijia adopts Product 1 for agency-based rights protection, eliminating low-priced counterfeits and safeguarding the pricing structure; Product 3 targets manufacturers to enable traceability enforcement and protect brand reputation.
Enterprise Pain Points
- •Difficulty in detecting infringement
- •High maintenance costs
- •Unclear service process
- •Ineffective consumer protection efforts
- •Market reduced
Lijia Services
- •Senior R&D + Investigation: Online and Offline Evidence Collection
- •Litigation Finance: No Upfront Cost to Clients
- •Real-time reporting and digital case management
- •Comprehensive crackdown on production, sales, and all related activities.
- •Comprehensive cleanup with integrated promotion to boost market momentum.
Service Process
Customer authorization and contract signing
Project Management Live
Confirm rights protection objectives
Expert panel devises a rights-protection solution
Infringement investigation, market monitoring
Evidence collection and preservation
Governance, Crackdown
Checkout, Close Case
Advantages of Lijia's High-Value Civil Litigation Services
0 Cost
We will partner under an investment model (full risk agency). The rights holder (your company) will bear no costs.
0 Management Investment
Decision-making authority rests with your company. 90% of project work will be handled by Lijia Project Management Department; your company is only responsible for confirmation, review, decision-making, and basic support.
0 Risk Protection
Access to premier courts nationwide, elite IP legal teams, efficient project management, digital collaborative workflows, and tens of thousands of successful precedents.
Major Civil Intellectual Property Cases
Online Governance Services
Service Platform
Mainstream E-commerce
Taobao, Tmall, 1688, JD.com, Pinduoduo, etc.
Cross-border E-commerce
AliExpress, Tmall Global, Alibaba International, Shopee, eBay
Video Platform
Video platforms such as Douyin, Kuaishou, iQIYI, and Bilibili
Troubleshooting and Other Platforms
WeChat Moments private domain traffic, community group buying platforms, novel apps, game distribution channels, Meituan Dianping, etc.
Search engine
Mainstream search engines such as Baidu, Google, and Bing
Service Model
Big Data Full-Network Monitoring
Leveraging internet platforms and big data algorithms, we developed our own IT search tool to quickly identify infringement leads across the entire web.
Rapid governance through multiple approaches
Leverage the IP platform to file complaints, issue notices, and send warning letters for swift and effective takedowns of infringing content. With years of deep collaboration with industry-leading companies, we bring extensive experience in rights protection and proven results.
Service Process
Monitoring Troubleshooting
Comprehensive big data analysis to identify infringing channels, types, and scale
Plan Formulation
Develop an online governance strategy based on the rights basis, infringement channels, types, and scale.
Rights Holder Verification
For the infringement table under investigation, rights holders will review and determine which items require complaint-based remediation.
Enforcement Actions
Combining complaints, formal notices, and reports to combat and govern
Report Output
Deliver final results for feedback monitoring and rights protection services. Conduct multi-dimensional analysis to focus on the potential IP market, support enterprise intellectual property protection efforts, and advance the construction of the IP ecosystem.
Service Area
Infringement Settlement Proposal
FAQ
Key Features of Bulk Settlements for Infringement Complaints
Infringement Complaint Settlement Model: Shifted from "Civil Litigation Settlement" to "E-commerce Complaint Settlement." This innovative model this year helps brands resolve issues while generating revenue.
Efficient
Civil litigation takes a year; filing a complaint takes only 2 weeks—faster.
High Returns
Low complaint costs and settlement revenue-sharing enable companies to generate returns from enforcement actions.
Great results
Fastest way to boost online traffic and sales
Low-Price and Price Chaos Governance Solution
Track & Trace Products
Embed anti-counterfeit and traceability codes to enable nationwide procurement and product tracing. Enforce penalties for non-compliant behavior based on channel policies.
Online Price Control
Enforce platform rules to combat and govern low-price and unauthorized pricing violations. In necessary cases, take exceptional measures to address non-compliant listings and stores.
Administrative Enforcement
For code-scraping and cross-region resale violations: offline reporting and administrative enforcement.
Civil Litigation
File a civil lawsuit against code stripping, unauthorized distribution, and non-compliant practices.
Online Governance Service Solution
Annual Service Package
E-commerce Page Comprehensive Governance
Annual billing, unlimited messages
Specialized Governance Service
Targeted remediation for problematic, low-price listings or stores to achieve delisting, price adjustments, store clearance, or closure.
Cooperation via prepayment; product links billed per item; customized store quotes
Traceability Governance Services
Trace and disrupt channels for infringing information acquisition
- •Mainstream e-commerce platforms such as Taobao, Pinduoduo, and Alibaba
- •Live streaming and short video platforms such as Douyin, Kuaishou, and Xiaohongshu
- •Merchant Product Information from Key Wholesale Markets Across China's Provinces and Cities
- •Industry-specific groups, counterfeit sales ecosystems, networking groups, and customer acquisition groups
- •Counterfeit mini-programs, WeChat official accounts, Moments, and other private domain traffic platforms
- •Exclusive Informant Network
- •National Reporting Platform
Collaboration Benefits
- •Trace and eliminate counterfeits at the source, strengthen IP stability, and support business operations.
- •Get free civil claim services
- •Maintain and enhance corporate image, build trust, and optimize the business ecosystem
- •Crack down on major infringements, hold counterfeiters accountable under strict legal penalties, and foster a healthy competitive environment.
Service Process
Cooperation Agreement
Sign a bilateral cooperation agreement; the client shall provide authorization letters, proof of rights, and other relevant documents.
Plan Formulation
Develop a traceability and governance strategy based on rights basis, common infringement channels, types, and scale.
Lead Capture
Identify infringement leads through online and offline investigations, complemented by one-stop governance service leads, to collect actionable sources for traceability and governance.
Rights Holder Verification
Submit collected traceability governance service leads for customer review.
Legal Action
Conduct IP enforcement actions—including origin tracing investigations, administrative penalties, or criminal complaints—against leads eligible for traceability governance services.
Deliverables
Deliver a results report to the client summarizing the outcome of the rights protection action.
Pain points in enterprise traceability and rights protection
Highly concealed infringement, concentrated geographic distribution, and strong anti-investigation awareness.
Different industries require varying levels of professional expertise from investigators.
Major cases demand significant enforcement and judicial resources from the rights protection team.
Rights protection agencies face stringent legal compliance requirements.
Key Highlights of Traceability Governance Services
200 Multiple teams of major case specialists with law enforcement and judicial resources across the country.
Led by legal executives, we enforce strict compliance controls and execute traceability tasks with unwavering commitment to staying within legal boundaries.
Six industry divisions, each managed by a senior project manager to ensure efficient communication and reliable execution.
Years of deep expertise, backed by over 57 million resolved and follow-up leads. With a vast industry data foundation, we apply insights across cases to accelerate enforcement and protect your rights.
Key Advantages
- •Enforce strict and severe penalties in accordance with the law to effectively leverage enforcement actions in punishing and deterring intellectual property crimes, thereby upholding the rule of law in addressing IP violations.
- •Crack down severely on illegal acts infringing intellectual property rights. The probability of repeat infringement is low.
- •In trademark infringement cases, the most harmful and numerous infringers are producers and sellers of counterfeit goods. Tracing supply chains and pursuing criminal penalties are more effective for tackling IP violations at their source.
- •Coordinate enforcement actions based on traceability investigation results, such as business administration seizures or customs detentions. Alternatively, leverage the client's brand registration with customs to enable ex officio seizure of infringing products. Disrupt marketing channels for infringers and protect the client's reputation domestically and internationally.
Crack down on the entire chain and ecosystem of counterfeit production.
Amazon TRO Enforcement
Precise Monitoring and Early Warning
We leverage advanced technologies and professional monitoring tools to provide 24/7 uninterrupted surveillance of the cross-border e-commerce market.
Rapid Evidence Collection and Preservation
Once an infringement is detected, our professional team acts swiftly to efficiently and lawfully collect and preserve relevant evidence.
Customized rights protection strategy formulation
A personalized enforcement strategy tailored to your specific needs and infringement situation.
Efficient legal document processing
Our experienced legal document drafting team quickly and accurately prepares all types of legal documents to ensure smooth progress of your legal proceedings.
Close international cooperation and coordination
We work closely with international organizations to share information, coordinate actions, and improve the efficiency of rights protection.
Real-time progress tracking and feedback
Real-time case progress tracking, regular reports, timely communication, and strategic adjustments to ensure successful outcomes.
Cost-efficiency optimization
In enforcement actions, we prioritize cost-effectiveness by strategically allocating resources to maximize results within budget constraints, eliminating waste and ensuring high returns.
Business Context and Objectives
In cross-border e-commerce, intellectual property infringement is increasingly prevalent. To effectively protect brand rights, rightsholders (plaintiffs) can apply to the court for a Temporary Restraining Order (TRO)—an emergency legal remedy designed to swiftly halt imminent infringement and freeze the infringer's assets. On Amazon, implementing a TRO can quickly remove infringing listings and freeze seller accounts, effectively curbing IP violations.
Court Process
Plaintiff's law firm files a lawsuit with the court
Plaintiff's law firm applies for a Temporary Restraining Order (TRO).
Court approves temporary restraining order (TRO)
Plaintiff's law firm applies for preliminary injunction (PI)
Court approves trial in absentia and issues judgment
If the seller (defendant) fails to respond or does not reply, the plaintiff's law firm will request a default judgment from the court.
Judge approves preliminary injunction PI
Six Major Risk Challenges Facing TRO
Intellectual Property Infringement Risks and Uncertainties
Frequent infringement complaints
Cross-border sellers face a surge in infringement complaints; unauthorized brand use can trigger TRO lawsuits.
Indistinguishable Patent Infringement
Patent infringement is hard to detect. Carefully verify patent details before listing products to avoid violations.
financial loss
Funds Frozen
The core of a TRO is freezing the defendant's account funds. Due to differing policies, the concept of "freezing" varies across platforms.
High settlement costs
Many sellers, upon receiving a TRO, choose to settle and pay substantial settlement fees.
Legal Challenges and Litigation Complexity
Validity of Emergency Injunctions
TRO is an emergency injunction, typically valid for 14 days, which can make it difficult for merchants to respond effectively.
High litigation costs
Cross-border sellers face high litigation costs and a low success rate in U.S. courts.
Issues with third-party service providers
Service Interruption
A typical TRO not only orders the alleged infringer to cease activities but also requires third-party service providers and financial institutions receiving the notice to stop serving the defendant. This can disrupt a seller's store operations and impact sales performance.
Store Operations and Reputation Risk
Store Suspension and Closure
If the seller fails to respond to the TRO in time or settlement fails, the store may be permanently frozen or closed, resulting in significant operational losses.
Reputation damage
Public handling of infringement complaints and TROs can negatively impact a seller's reputation, erode consumer trust, and damage brand image.
Jurisdiction and Geographic Restrictions
Jurisdictional Dispute
Although TROs typically apply only to U.S. marketplaces, sellers operating on non-U.S. sites may still face lawsuits in the U.S. if they allow purchases with a U.S. address. This adds complexity and uncertainty to handling TROs.